As long as we learn
something
Engaging video formats to transmit knowledge, challenge minds and spotlight your messages to an active community.
Get in touch
Collaborations that make an impact
Reaching a generation that doesn't invest, often because no one ever explained the basics: where their money goes, why inflation eats away at it, how to make it work for them.
The approachRather than an ad, an educational series. Each video tells a fundamental economics concept in 30 seconds, with the tone of an anecdote between friends, never a lecture. This is acquisition through education: the content builds real understanding, and it's that trust that converts.
The resultA community made aware of regular investing and safety savings, and a brand associated with content that adds value instead of interrupting.
Topics coveredinflation · compound interest · what the bank does with your money · where it actually sits once deposited
Remind people that Fnac is, above all, a place of culture carried by employees who know their departments inside out. Show that expertise, humanize the brand, and strengthen its image as an employer.
The approachHand the mic to the real experts: the employees. Every format starts from the same principle: give people something rather than sell to them. An advisor who teaches the viewer something says more than an ad ever could.
The resultA brand embodied by faces and know-how, and a Christmas contest that generated 1 744 entries during the year's most strategic period.
Activations"Teach me something" with employees · year-end holiday contest · Black Friday campaign around pursuing your passions · festival immersion for music culture
Making Syensqo accessible, the modern heir to Solvay, a historic player in chemistry.
The approachBecome the public-facing relay for the company's activities. Each activation is unfolded into a series of 3 to 5 pieces of content that follow the project over time, rather than a single standalone video. Science is told like a story you want to follow.
The resultA general-public community following the projects of a specialty chemicals group, and a partnership built to last: coverage of Climate Impulse will continue until the plane takes off.
Activationsthe Ernest Solvay Prize, celebrating the group's scientific commitment · Climate Impulse, the hydrogen-powered plane, a long-running series through to its round-the-world flight
Make European defence understandable for a generation that doesn't naturally take an interest in it.
The approachContent shot during the Defence Summit, where the subject isn't the event but the access to the aircraft: two days as close as possible to the machines and the experts, to tell the story of European engineering.
The result4 pieces of content produced, 1.8 million views and nearly 80,000 likes, with over 95% reaching people outside the community: the content went beyond the existing audience to talk defence to the general public.
Content produced"Teach me something" with the Airbus experts · the Eurofighter broken down · the A400M and the propeller paradox · a guided tour of the A400M · immersive stories during the Summit
Results-driven approach
No collaboration starts blind
What's the KPI? What does this content need to achieve? I'm not here to execute a brief, but to translate your message into a format that works on social media. That's the principle of acquisition through education: content that teaches something builds trust, and it's that trust that converts. I'm David Dieu, a Belgian content creator specialized in general knowledge, told in a way that makes you want to listen until the end. This expertise notably earned me my own show on RTBF, and invitations to several NATO summits as well as the White House in 2024.
Two ways to work together
Collaborations
Integrating your brand into original content on my networks or elsewhere.
Public speaking
Talks, panel moderation and conferences.
My content formats
Collaborate on a formatTeach me something
These are street interviews where I approach people and ask them to teach me something, creating a compilation full of knowledge.
Culture & staging
A script written and produced with actors in original situations. It's the most elaborate concept I create.
"Did you know that..." Vlog
Educational vlog teaching original and little-known facts about the cities I visit, like New York, Washington, Pretoria, and more.
The press
They talk about me
Got a project in mind? Let's talk
Whether it's for a commercial collaboration, a speaking engagement, or my presence at an event, feel free to contact me via this form.
Phone
+32 472 65 11 77Frequently Asked Questions
I develop creative concepts that let your brand blend naturally into my content, in a way that's smooth and engaging rather than a classic ad. My goal: the video should first and foremost be a video my audience enjoys, consistent with my feed, while still respecting your brand's identity. Depending on your needs, I can create a bespoke concept or adapt an existing format, such as "Teach me something" or scripted educational videos.
My audience is mainly composed of young adults (18-35) passionate about general knowledge, learning, and educational entertainment, primarily based in Belgium and France.
After an initial conversation to understand your goals, I put together a creative concept tailored to your brand. Once approved, the content is produced and published across my channels, with performance tracking.
Yes, I speak at universities as well as companies, to exchange ideas and share my experience of social media as a content creator.
A creative
production agency
I lead an agency for major accounts and agencies who need high-performing social media content, built on the experience of generating tens of millions of views.
